B
Business & Leadership
Practice decision-making, teamwork, entrepreneurship, workplace communication, and the fundamentals of running an organization.
Lead with confidenceCreative thinking meets real-world strategy
Business,
Marketing
& Finance
Build ideas. Lead teams. Create opportunity.
Business, Marketing & Finance (BMF) is an innovative secondary CTE pathway that brings business management, finance, and marketing together in one dynamic course of study. Through creative projects and practical experiences, students learn to develop brands, analyze financial decisions, communicate professionally, and turn ideas into action.
Project-Based Learning
Professional Skills
Career & College Ready
Student Business Dashboard
Campaign Growth+24%
Budget Goal
$12.5K
Audience Reach
8,420
Financial Thinking
New Campaign
Make the idea impossible to ignore.
Research the audience, shape the message, build the brand, and measure the results.
Big Idea:
One pathway. Three powerful disciplines. Endless possibilities.
One comprehensive program
Three disciplines.
Three disciplines.
One powerful pathway.
BMF replaces separate business management, marketing, and finance tracks with a connected learning experience. Students see how organizations really work—where leadership, customer insight, and smart financial decisions support one another.
M
Marketing & Branding
Explore consumer behavior, digital communication, market research, sales strategy, promotion, and creative brand development.
Connect with audiencesF
Finance & Analysis
Build financial literacy through budgeting, banking, accounting concepts, data interpretation, forecasting, and responsible planning.
Make informed decisionsTurn classroom skills into career possibilities.
Students leave the pathway prepared to continue their education, enter the workforce, or begin building a business of their own.
01 Entrepreneurship
02 Marketing & Sales
03 Accounting & Banking
04 Business Management